A pleasure-based approach to sexual health recognises that sexuality is not only about preventing disease and reducing risk, but also about wellbeing, empowerment, consent, and positive experiences. By centering pleasure within sexual health conversations and services, individuals are better supported to make informed choices about their bodies, relationships, and sexual lives.

The Pleasure Principles are designed to inspire and guide individuals and organisations on their journey toward a sex-positive, pleasure-based approach to sexual health. They serve as both a practical framework and a source of inspiration for pleasure activists, practitioners, and advocates working to advance sexual wellbeing through positivity, dignity, and informed choice.

Read more; https://thepleasureproject.org/the-pleasure-principles/